Is the allure of the motor car starting to fade?
Americans love their cars. Have done since the first Model T Ford rolled off the production line back in 1908. By the mid-20s, more than 20 million were registered in the US.Read More
Zero emission miles: How to decarbonize road transport quickly and cheaply
In my last blog, I talked in some detail about the need for leaders to rethink their road transport climate policy. This involves focusing on zero-emission miles (ZEMs) rather than zero-emission vehicles (ZEVs).Read More
Zero emission miles not zero emission vehicles: Why leaders are driving climate policy in the wrong direction
Policymakers the world over are waking up to the power of electric road transportation. The problem is, they’re focusing on the wrong metrics.Read More
I love my car… but not that much
Like it or not, autonomous cars are coming right around the corner, and even the most committed motorheads will soon see the (electric) light.Read More
How many cars do we actually need?
RethinkX believes that within 10 years of widespread approval of autonomous vehicles, the vast majority of the population will give up individual ownership of vehicles for transportation as a service, provided by on-demand electric autonomous vehicles owned and operated by fleets.Read More
Why would you build a million-mile car?
It wouldn’t be a selling point for most consumers who average just 10k miles per year in their cars. Who wants a car that lasts 100 years? Could you imagine an advert for a car that lasts forever?Read More
Planes, trucks and automobiles – the future is not what is used to be
In 1911, Ferdinand Foch, the supreme commander of the Allied Forces during World War I, once famously said, “Airplanes are interesting toys, but have no military value.”Read More