Rethinking Food & Agriculture
The Roadmap to Disruption and Market Opportunities
There is a roadmap to the disruption of food. Here we explore some of the market opportunities for disruption and what these first products will look like.
Read MorePrecision Regulation – Policy as a key shaper of the new food system
There is a major disruption coming to the food system, one that is well detailed in our report Rethinking Food and Agriculture. In the report, we identify the core disruptive technology over the next 10 years to be precision fermentation (PF). The regulation of PF is key to shaping the …
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Read MoreThe Disruption of Insulin – The First Product from Precision Fermentation
Today, we are on the cusp of multiple disruptions in food and materials. So why now? In a previous blog we discussed how precision fermentation (PF) has been around for 40 years. We know this because we can pinpoint the first product commercialized from PF – human insulin. Human insulin is an illustrative example of how PF created a superior product that led to a rapid disruption of an incumbent product.
Read MoreTake a Byte! Food-as-Software
Throughout history, technology has been the driving force behind major structural changes to the food system. The plough, fishing nets, irrigation, fermentation, canning, fertilizers, tractors and refrigeration, to name just a few, have enabled us to transition from hunter-gatherers to small-scale farmers to industrial food producers on a massive scale.
Read MoreThe Impact of Covid-19 on Food – Part 2: The Rise of the New
In Part 1 we discussed why Covid-19 has impacted industrial livestock farming. Here we discuss the rise of the new protein industry in a post-Covid-19 world. Covid-19 is accelerating the collapse of the old system and the growth of a new one.
Read MoreThe Impact of Covid-19 on Food – Part 1: The Collapse of the Old
In Rethinking Food & Agriculture, published in 2019, we predicted that there will be 50% fewer cows in the US by 2030 and that by 2035 the livestock industry will be all but bankrupt.
Read MorePrecision fermentation is nothing new and it’s here to stay
We believe precision fermentation (PF) will account for more than half of protein production by 2030. Quite understandably, some of you have asked where this technology has come from and whether PF proteins are natural or safe to eat.
Read MorePrecision Fermentation: What exactly is it?
Since the release of our report Rethinking Food and Agriculture 2020-2030, some of you have asked us to clarify and spell out exactly what precision fermentation (PF) means – what it is, what it isn’t and how it works.
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